Effective Telephone Sales Techniques

Increase sales & build customer relationships over the telephone

 

Who Should Attend:

the aim of this workshop is to help sales staff who take incoming sales calls and customer enquiries as well as making outgoing calls for new business.

 

Overall Aim:

The aim of this workshop is to help sales staff achieve a greater understanding of what motivates people to buy and become more effective in their ability to influence and communicate with customers using the telephone in order to grow sales. The participants will gain a greater awareness of customers expectations, learning to develop the necessary skills and techniques in using the telephone to confidently increase sales whilst building valuable customer relations.

 

Workshop Content:

  • top frustrations of a caller and the reasons why people buy over the telephone
  • preparation and planning of calls to overcome reluctance and build confidence
  • the importance of a positive attitude to create great first impressions
  • the power of your voice to influence customers and communicate effectively
  • show empathy and build rapport through active listening skills
  • guide the customer through the 4 steps of the sales cycle to generate the appointment/sale
  • create and deliver the perfect sales pitch to grab the customers attention and build interest
  • use open ended questions v’s closed questions to qualify leads and get the customer talking
  • understand the customers needs – ask the right questions and verify
  • match the customers needs with your product or service offering
  • talk the customers language, present relevant benefits and make a connection
  • handle objections, qualify the price and deal with rejection
  • avoid overselling, recognise verbal buying signals and ask for the order / appointment
  • create and use winning sales scripts
  • work the numbers in sales to qualify leads and generate sales
  • keep to a schedule, take detailed notes and analyse calls for continuous improvement

Training Method:

the training takes the form of a one day workshop, with group discussions, exercises, case studies and feedback based on individual/group needs. Each learner received a workshop manual.

 

€120 per person

Contact Rachel on 061 217605 or email rjoyce@limerickchamber.ie

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